Pure Whey Isolate

A premium first product designed to introduce the HMPROFJ world: clean, disciplined, and built for repeat use.

Target SGD 75First batch · 500 units

25g protein target, low sugar direction, premium taste profile, clean label positioning, 1kg format.

Chocolate Power: smooth, not overly sweet, daily drinkable, lower-risk first launch flavour.

This product is the first signal of the brand before HMPROFJ expands into RTD drinks, apparel, and equipment.

Designed to be something customers can actually repeat.

Visual identity and copy support premium perception.

The system works across nutrition, apparel, and training.

FIRST 500

Join before the first drop.

Get launch access, founder pricing, and early updates when HMPROFJ opens for preorder.